DAVID ROMANI II
WRITER & PRODUCER
Projects
Disney Springs
SOCIAL MEDIA
To kick off the big reveal, guests will have early access to an exclusive line of Mickey Mouse Club merchandise. The reimagined World of Disney is the first place to find it all before it hits the shelves of other Walt Disney World properties. So we decided to create a social execution that showcases these exciting products while giving a nod to the store’s upcoming reveal.
MICKEY'S VERY MERRY HOTLINE
407·WDW·MRRY
We wanted to find a way to spread instant merriment and joy throughout the holidays while promoting Mickey's Very Merry Christmas Party in an easy and sharable way. So we decided to give anyone with a phone the opportunity. Introducing, Mickey’s Very Merry Hotline. A hotline that connects future Guests with their daily dose of instant Merry while providing more information about Mickey’s Very Merry Christmas Party. By creating fun and playful well-wishes, compliments, and stories with Mickey and some of the most beloved characters you can see at the party, we brought the merriment to life.
YELLOW SHOES
SOCIAL MEDIA
At Yellow Shoes, “we are storytellers, dreamers and doers.” But we can’t simply tell the world that. We have to show it. To launch our social presence, we decided to give Instagram a little taste of what Yellow Shoes is all about.
GRILL MARK KING
CAMPAIGN
Millennials and Get Z-ers crave authenticity. For Burger King - who has been cooking with fire since 1954-it’s marks of authenticity is on each and everyone of it’s burgers.
CRISIS
CARDS
SOCIAL AWARENESS PRINT CAMPAIGN
With water consumption reaching record highs, droughts extending for deadly stretches, and water pollution becoming the basic norm, clean fresh water is rapidly disappearing before our eyes. We are on the verge of a world water crisis, with the majority of the population still unaware. So we decided to show them what’s really going on, introducing Crisis Cards.
A FRUITS TALE
CHILDREN'S BOOK
Perry's always been a positive peach, but Larry the lemon on the other hand is still quite sour. We all fall off the path and make mistakes, but some times all it takes is a helping hand from a few friends to help us find our way back. A perfect story to share and instill the life lessons of selflessness and a positive attitude.
AIRBNB
CAMPAIGN
Create a series of personalized experiences according to travelers’ profiles, before guests arrive to Sydney and pair them with Sydney locals to explore the city like they never thought possible.
APPLE OPTICS
PRODUCT DEVELOPMENT
Apple Optics - engineered, non-invasive glasses for patients with Type 2 Diabetes that links real-time data to their device.